This is a four part series that is designed to take you from zero to having clients without a website or working for low pay on content mills. (Here is Part One – The Basics, Part Two – The Client Information Packet, and Part Three – Getting Clients)
Part Four – Taking Your Freelance Business to the Next Level
As mentioned in the first three parts, you should know that I have been a freelance writer working from home for over five years. With that in mind:
*Also, keep in mind, I’m not claiming to be some big expert or that I know everything or even do everything the right way or best way. All I am doing with this four-part series is to show you how I went from no clients and no experience to making my full-time income from freelance writing and what I continue to do to this day. Your mileage may vary depending on how hard you work and your writing ability.*
Now, let’s get to Part Four…
Freelance Writing Tips to Take Your Business to the Next Level
Okay, I’ve spent over 4,000 words telling you how to start a freelance business and start getting clients immediately without a website or any other technology to help you.
If you’re happy doing what you’re doing now, then there is no need to ramp up your efforts, but if you’d like to take things to the next level, there are a few freelance writing tips and tools that can help you do just that.
1.A website – As mentioned, many times, you don’t need one, but you might start thinking about getting one anyway. If you do, the nice thing is you don’t need anything fancy. A simple four-page website will get you started.
It should have a:
- Home page
- Services page
- Bio page
- Contact page
Hmm….this should all look pretty familiar if you’ve read Part Three – The Client Information Packet of this series.
You see, you’ve already got all of the information you need to get your website started. There’s no reinventing the wheel here. You can just use the information from your Client Information Packet and put it on your website.
That will save you a bunch of time.
If you’d like to add some of your writing samples to your website, you can add a fifth page titled, “Writing Samples.” If you’re using samples that you wrote for a client, you’ll need to ask their permission.
If they are samples you made up for yourself, then there shouldn’t be any issue.
When you decide to create a website, you will need a hosting company. I suggest you create a WordPress site using either one of the following two hosts:
I do find their dashboard a little more complicated than GoDaddy, but they will install the WordPress site for you.
GoDaddy, on the other hand, is more expensive per month, but if you can’t afford a full year’s hosting upfront, it is actually cheaper to set up your site on GoDaddy and pay by the month for a few months.
After a few months, when you have more money, you might want to switch it over to Bluehost.
My other website, www.topbiztips.com, is actually hosted on GoDaddy.
The one true advantage of GoDaddy, in my opinion, is that if you are truly new to websites and hosting and all of that, they are much easier to navigate when you are installing your WordPress site.
At the end of the day, either one will get the job done.
2. Grammarly.com – As a freelance writer, there is one tool I couldn’t live without and that’s Grammarly.com. If you’re not familiar with it, it is a program that checks your writing for all sorts of grammar errors and a whole host of other issues.
It goes well above and beyond the grammar check in your word processor. They also have a free one week trial, so you can see how great it is without spending any money.
If you put the Grammarly.com extension on your browser, it will also check your content when you are typing other places such as on social media or in emails. I have it on both my Chrome and Firefox browsers. When it comes to freelance writing tips, you can take this one to the bank!
3. ConvertKit – One great way to show off your writing abilities is to include a blog on your website. Of course, when people come to your blog to read your posts, you also want to find a way to collect their email addresses.
This is typically done by giving away a free item. For example, there are several listed on my site. In this post, there is one for my Free Rate Cheat Sheet for Freelance Writers.
Of course to actually collect someone’s email address and send them their free gift you’ll need an email capturing system and an autoresponder. ConvertKit allows you to do both, plus a whole bunch of other amazing stuff. It will truly help you build your email list and do it on autopilot.
What’s also nice about ConvertKit is that grows with you. The pricing is based on the number of email subscribers you have, so when you’re just starting out, it is less expensive than when you have thousands of subscribers, and trust me, using these freelance writing tips and tools you’ll have more subscribers and clients than you know what to do with before you know it!
4. Tailwind – If you want to start marketing your services in a way that will have clients come to you instead of you going out and finding them, then you’ll need to turn to social media.
Currently, Pinterest is the best social media outlet to get people to your website. That means you’ll have to create boards and start pinning on a regular basis. Chances are, you don’t have time for that.
That’s where Tailwind can help. Tailwind will automate the scheduling of your pins. This can save you hours and hours of work. Also, you’ll find that your followers grow more quickly.
Think of Tailwind as an assistant to help you with some of the busy work while you take care of the important stuff.
Also, you can sign up for free. You can schedule a 100 pins for free to try it out. If you use this link, you’ll also receive a $15 coupon which you can use for your first month, so that’s a whole additional month to try it out for free.
As I’ve tried to stress, you can run a freelance writing business out of your home with no website and make great money, but if you want to kick it up a notch these four freelance writing tips and tools will help you do so.
Even though I didn’t use all of these freelance writing tips and tools when I first got started, I use all of them now, and love them all!
(Before you go, why don’t you sign up to receive my Free Rate Cheat Sheet for Freelance Writers. Just click the, “I want my FREE Rate Cheat Sheet for Freelance Writers,” button now.)